Career Coaching for Professionals Ready for Change
Welcome to Working Career. I’m Diana Dawson, an Accredited Master Coach, Coaching Psychologist and Career Coach with over 20 years of experience helping professionals build successful, confident and fulfilling working lives.
I specialise in:
Career Change Coaching & Career Counselling
Clarity, direction and confidence for your next step — including career change, career transitions and pivoting in your career to find work that fits your strengths and values.
Interview Coaching
Build confidence, manage nerves and succeed in competency-based interviews, promotions and assessments.
Executive Coaching
Develop your leadership skills, resilience and presence so you can thrive in senior or demanding roles.
Wellbeing & Confidence Coaching
Reduce workplace stress, strengthen resilience and create sustainable, long-term success.
How working with a Career Coach can help you
Feeling stuck or ready for something new? Career change coaching helps you to confidently move into a career that feels meaningful and rewarding.
Find out more about my Fufil Career Change Programme
Want to feel confident and prepared for your next interview? Whether it’s a competency-based interview, a panel interview, or a high-stakes executive role, I’ll help you overcome nerves, master interview questions, and showcase your strengths with clarity and impact.
Ready to take your leadership to the next level? Executive coaching helps you build confidence, communicate with impact, develop leadership skills, and manage workplace challenges with clarity.
Looking to grow in your current role or plan the next step in your career? Career development coaching helps you identify your strengths, enhance professional skills, and map out a clear path for career growth.
Do you hold back at work because of self-doubt or impostor syndrome? Career Confidence Coaching helps you recognise your strengths, build self-belief, and show up with confidence in meetings, interviews, and everyday work situations.
Feeling stressed, anxious, or overwhelmed at work? Well-being coaching helps you build resilience, manage workplace stress, enhance sleep quality, and restore balance, enabling you to thrive.
Why Work with Me?
Work shapes so much of our lives — more than 100,000 hours over a typical career. Yet many people spend longer choosing a house or car than thinking about whether their work truly fits them. If you’re feeling stuck, uncertain, unfulfilled or ready for a fresh start, career coaching can make all the difference.
I support professionals who are:
exploring a career change or career transition
preparing for an important job interview, assessment or promotion
developing leadership skills through executive coaching
struggling with stress, burnout, wellbeing or confidence at work
If any of this sounds familiar, you’re in the right place.
My coaching is tailored, practical and grounded in psychology. I use a blend of career counselling, coaching, psychometric assessments and tools such as the Highlands Ability Battery to help you understand your strengths, motivations and career direction.
As a Cognitive-Behavioural Hypnotherapist, I also offer evidence-based strategies for managing interview nerves, presentation anxiety, workplace stress, insomnia and mindset challenges — giving you the clarity and confidence to perform at your best.
Everyone deserves to feel happy, confident and fulfilled at work. My role is to help you take meaningful steps towards a career and working life that genuinely supports your wellbeing and potential.
About Me – Diana Dawson
Accredited Master Coach | Coaching Psychologist | Career Change Specialist
I’m Diana Dawson, founder of Working Career. I’m an Accredited Master Coach with the Association for Coaching and a Coaching Psychologist with more than 20 years’ experience in:
Career coaching and career change coaching
Executive coaching and leadership development
Interview coaching and preparation
Career counselling and psychometric assessment
Wellbeing at work and resilience coaching
I help mid-career and senior professionals build clarity, confidence and direction — whether they’re changing career, navigating organisational change, preparing for interviews, or wanting to feel more grounded and motivated in their work.
My coaching style is warm, practical and supportive. I combine psychological insight with clear action steps to help you make decisions that feel aligned with who you are and where you want to go.
Outside of coaching, you’ll usually find me outdoors with my horse, Tommy, or training for long-distance open-water swims. These endurance challenges shape my approach: steady, encouraging and focused on building resilience and self-belief.
My mission is simple: to help professionals and organisations create fulfilling, sustainable and meaningful working lives.
Diana Dawson – Executive, Career, Well-being & Interview Coaching UK
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